In a world of free website templates, who needs custom design, right? Hang on a second; let’s consider this. Do you want your website to resemble that of another brand?
Templates are great if you’re starting out with limited time and money, but they shouldn’t be the end of your brand’s story. This blog unravels the beauty of custom software website design.
Unique Website Advantages
Ever visited a website and thought it looked too basic, too generic… almost as if it were a template?! Now imagine your customers having those feelings about your website. Custom software website design can help you attract more clients to multiply your ROI.
Already found a template you like? With intricate design know-how, experienced web developers can turn a WordPress template into a fully customised one with unique themes and plug-ins. With a tailored website, you get to create a brand identity that is truly yours and differentiates you from competitors.
You Stay In Control
Many website templates may be advertised as “free”, but alas, you can be sure that their logo will take centre stage right at the bottom of your page. In addition, these web-based apps often don’t give you full control over your site when it comes to future customisations and updates to content.
With custom software website design, you maintain full ownership and control over your website, and that’s the way it should be! Your brand, your ideas, your investment, your site. This means your URL won’t have any other company’s name in it besides yours.
It also means that no other company will display its logo or advertise its service on your site. This makes you appear more credible to anyone who visits your website.
Scalable vs. Stagnant
Let’s imagine that your website is designed on a free template. Five years down the line, your business is ready to scale up, add new services, rebrand and add new features like an online shop. You will immediately see the limitations of your free website template and may be asked to pay more for added plug-ins. If you’re a business owner with vision and a hunger for growth, custom software website design is the way to go. Instead of being trapped by rigid templates, let your creativity run free and expand your business exactly the way you envisioned it with customised website development.
Contact Digital Sage for custom software website design. We’ll create you a website that’s unique, scalable and completely yours to customise as you wish to accurately reflect your brand identity and your latest business offerings.